Day #41

Bell Work:

7 Types of Advertising:
Screen Shot 2015-10-27 at 11.39.43 PM

LEARNING TARGETS:
We will continue on with Marketing to Teens. The same learning targets apply but also let’s talk Parody Ad’s.
Students demonstrate:

  • an awareness of the many different types of advertisements they encounter daily
  • an understanding about how they, as consumers, are influenced by these commercial messages
  • an appreciation of their position as a desirable demographic for advertisers
  • an understanding that advertisements don’t necessarily tell the whole truth about a product
  • an awareness that advertisements are designed to deliver very specific messages to consumers


Check out the English B10 WordPress page on Parody Ad’s.
Let’s talk about them.
Then let’s check out; Buy Nothing Day
Screen Shot 2015-10-25 at 11.13.39 AM
Then let’s check out; Buy Nothing Christmas
Screen Shot 2015-10-25 at 11.12.43 AM

ASSIGNMENT
You will find your favourite AD AND your favourite PARODY AD.
Favourite Ad:
Select an ad that sells YOU the product. Don’t find the funniest or goofiest ad; the cutest ad or the scariest ad.
I want you to find an ad that SELLS you the product. An ad that has gotten the best of you.
Take that ad; whether it is video or a picture and put it in Google Classroom.
Then in the comments or on a Google Doc; answer the following questions.
Why does this ad appeal to you?
Why and how does it get the best of you?
Who is the target audience of this ad?
What tricks of the trade (list all) were applied to this add to market it to you?

Parody Ad:
Select a parody ad that makes you think twice. Don’t find the funniest or goofiest ad; the cutest parody ad or the scariest.
I wan you to find a parody ad that has changed your view… made you not want that product any longer.
Take that ad; whether it is video or a picture and put it in the same Google Classroom assignment as previous.
Then in the comments or on a Google Doc; answer the following questions.
What was the first thing you noticed about the ad?
What does it teach the viewer?
What is being made fun of in the ad?
What is different or the same compared to the real ad?
How did it make you feel?
How did the parody ad change how you look at the original advertisers?

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